Technical SEO: The Definitive Guide

This is a complete guide to technical SEO.

In this all-new guide you’ll learn all about:

  • Crawling and indexing
  • XML sitemaps
  • Duplicate content
  • Structured data
  • Hreflang
  • Lots more

So if you want to make sure that your technical SEO is up to speed, you should get a lot of value from today’s guide.

Chapter 1:Technical SEO Fundamentals

Technical SEO Fundamentals

Let’s kick things off with a chapter on the basics.

Specifically, in this chapter I’m going to cover why technical SEO is still SUPER important in 2020.

I’ll also show you what is (and isn’t) considered “technical SEO”.

Let’s dive in.

Chapter 2:Site Structure and Navigation

Site Structure and Navigation

In my opinion, your site’s structure is “step #1” of any technical SEO campaign.

(Yes, even coming before crawling and indexing)

Why?

First off, many crawling and indexing issues happen because of poorly-designed site structure. So if you get this step right you don’t need to worry as much about Google indexing all of your site’s pages.

Second, your site structure influences everything else you do to optimize your site… from URLs to your sitemap to using robots.txt to block search engines from certain pages.

The bottom…

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