SEO World Rankings 2020

Searchmetrics’ SEO World Rankings 2020 infographic presents the leading domains in 16 countries and their performance over the course of a whole year. Who’s going up and who’s going down? Which household names continue to dominate and which new challengers are emerging? However Google tweaks its algorithm, organic search remains a precisely measurable game with winners, losers and an ever-changing competitive landscape, unique to each national market. Our SEO World Rankings capture the current situation and reveal the trends of the last 12 months.


All the data in this infographic is sourced from the Searchmetrics Research Cloud. If you’d like access to the latest data for 30 countries, why not request a free software demo today?

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SEO World Rankings 2020: Methodology

As in previous years, this year’s Seachmetrics SEO World Rankings are constructed around one primary KPI: SEO Visibility. This metric combines data from several search factors, including a website’s organic search engine rankings and search volume of ranking keywords, giving us a single number that expresses the search engine performance of a website. Focusing on this single metric makes it possible for us to compare domains with one another, and assess upward and downward trends.

New decade, new design, new data

The most obvious change to this year’s infographic is that we’ve completely overhauled the design in line with our new brand identity. But…

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