Google dropped a new feature this summer called Search Console Insights to help websites better track their content’s performance and produce new blogs that attract customers.
Our team couldn’t be more excited to start using this new tool. We already provide clients with tons of SEO-optimized content to boost their rankings, but now we can determine what content is trending and how visitors interact with it.
This will make it easier than ever to make a killer content strategy that drives sales.
Even though this tool is brand new, and will likely undergo revisions over the next few months, we wanted to share how it can help you and your website.
Keep reading below to learn about Search Console Insights.
What Can Search Console Insights Do For Me?
We know so many content creators who put a lot of effort into crafting the perfect blog, how-to guide, listicle, or case study for their website, yet tracking performance can be cumbersome.
Google recognized this issue and developed the new insights tool to combine data from the Search Console and Google Analytics to answer these questions:
- What are your best-performing pieces of content, and which ones are trending?
- How do people discover your content across the web?
- What do people search for on Google before they visit your content?
- Which article refers users to your website and content?
Being able to quickly answer these questions is a game-changer for online businesses….