I’ve recently written posts on SEO practices to avoid, and SEO practices that are effective, but some of the entrepreneurs that I coach have been focusing too much on SEO and are not entirely happy with the results.

This can be expected given that even those who are SEO expects have to constantly change their methods due to updates in the way Google ranks websites. Though I encourage my clients to employ the best SEO practices, nobody should rely entirely on search engine results for their traffic.

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