Usually, no one enjoys going to the DMV to renew their driver’s license, waiting at City Hall to apply for a permit, or heading to the airport to apply for TSA Precheck. And as the general public embraces technology faster than the government, it’s no surprise that more people have been turning to Google and online services to help take this errand off their plate.

Many companies are happy to manage these applications for government documents on behalf of their customers and may even advertise their services on Google. However, Google announced that starting May 26, 2020, Google will no longer allow ads for documents and/or services that can be obtained directly from a government or a delegated provider.

Included in this new policy, Google announced it would not allow ads promoting the acquisition, renewal, replacement, or retrieval of government documents, including:

  • Passports and other forms of national ID
  • Visas and Electronic Travel Authorizations (ETAs)
  • Driver’s licenses
  • Hunting and fishing licenses
  • Gun licenses and registration
  • Proof of permanent residency
  • Proof of immigration status/registration
  • Birth, death, and marriage certificates
  • Military records

Additionally, Google’s new policy prohibits ads for services in assisting people to:

  • Apply for government benefits.
  • Change their official name or address.
  • Claim or pay money to a local government organization.

Non-egregious violations of this policy may cause their ads to be…

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