how to create ultimate guides to drive leads

Ultimate guides are everywhere. You’ve probably read your fair share, and maybe you’ve even written a couple.

They can be a great way to get traffic, build links, and increase your authority, but they’re far from easy to create. The issue most people run into is the sheer amount of content out there nowadays. How do you create an ultimate guide if there are already tons of posts on your chosen subject?

In this post, we’ll look at the steps to creating the ultimate guide on just about anything.

What Is an Ultimate Guide?

What turns a lengthy blog post into an ultimate guide? Well, there are a few things that almost every in-depth guide has in common:

  • It goes very deep into a pretty broad topic.
  • It contains several chapters that look at the topic from a variety of angles.
  • An industry expert or researcher writes it.

Apart from that, what you put in your ultimate guide and how you design it is up to you.

ultimate guide advanced SEO

Why You Should Create an Ultimate Guide

If you didn’t know how powerful ultimate guides are already, here’s why you should start creating them right now.

Rank for Many Keywords

The length, depth, and authority that go into ultimate guides make them a fantastic weapon in your SEO arsenal. The fact that they are so detailed means they should rank for a huge number of keywords. Including internal links to your other blog posts boosts their rankings, too.

Get Backlinks

A big, in-depth resource like an ultimate guide can be a fantastic source of links. Not only can…

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