The Best Landing Page Designs to Inspire Your Next Layout

Does beauty matter? Well, when it comes to landing page design, it can definitely influence how your offer is...

Want to Partner Up? Earn Lifetime Revenue for Every Customer You Refer to Unbounce

As marketers, we all know how powerful word of mouth is. Clever copy, segmented targeting, and cute promotional videos...

Tips to maximize ROI on paid social: Facebook + Instagram

Available ad impressions on social media are hitting a wall as user growth slows, driving up CPC and CPM prices. As demand increases, it becomes even more important for advertisers to...

Slow Loads Sabotage Your Conversions: See The 2019 Page Speed Report

Did you know that 86% of women between 18 and 24 admit they’re less likely to buy something when...

Expand Your YouTube Ads’ Reach With Custom Intent Audiences

For my awareness campaigns, I’ve always implemented custom audiences first for my clients. No matter what size their budgets,...

How to automate yourself to success in PPC

Here are some ways you can get automation to play nice and to drive your KPIs in a controlled and accountable way. Learn how to automate yourself to success in PPC. Since...

Top skills for PPC, Paid Search, and SEM Specialists in 2019

The new year often comes with a resolution to find a new job. As such, many companies put off their hunt for new talent until after the holidays. That makes January...

How To Write The Best Google Ads Copy & Back It Up on Landing...

Crafting strong ad copy on Google Ads isn’t hard, but to do it right, we have to flex both...

PPC advertising: Eight questions your boss will ask

So, the powers that be want to know if PPC is the right solution for their business. Your boss will have many questions about Pay Per Click (PPC) advertising. So, as a...

Google Ads conversion rates by industry: How do you compare?

Google Ads is an expensive game if you get it wrong. So, we figure you’re doing what you can to measure the performance of your campaigns. But just how are you doing...
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