How to Rank (and Convert) with Landing Page SEO

Landing page SEO is a tricky proposition. Landing pages are potent tools to convert readers into customers, but the...

How to avoid these common PPC mistakes

Whether you’ve just started with PPC or work in the industry for years, you still remember a mistake that you’ve never thought you could make. After all, human errors are part...

The Best Landing Page Designs to Inspire Your Next Layout

Does beauty matter? Well, when it comes to landing page design, it can definitely influence how your offer is...

Mobile Landing Page Examples That Seriously Set the Bar

We’ve all had frustrating experiences browsing the web on our phones: load times that seem to carry on forever;...

8 Incredible App Landing Pages (and How You Can Create Your Own)

Have you looked at your iPhone’s App Store lately? How about Google Play? I’ve seen landfills with better curation. With more...

12 High-Converting Landing Pages (That’ll Make You Wish You Built ‘Em)

Don’t get us wrong: we love good-looking landing pages. The way the colors contrast to draw attention; the striking...

The end of DoubleClick and Adwords? Google simplifies its branding with Google Ads, Marketing...

It’s been 18 years since the launch of Adwords and it was about time for a change for Google. So many things have changed in almost two decades. Mobile has taken...

Google Marketing Live: An Advertiser’s Take on the Highlights

For advertisers, the Google Marketing keynote is a hotly anticipated annual event where we get to hear about all...

Amazon Advertising tips from Bai and LEGO

At our Transformation of Search Summit earlier this month, we heard a fan-favorite session on Amazon Advertising.  In this session, John Denny (formerly of Bai, currently Cavu Venture Partners) and Luis...
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