All the info on Google’s Summer Updates
Google has announced a two-part summer update. Google’s first Core Update for 2021 is on its way, but as their developers couldn’t manage it all in one go, this Core Update...
Facebook Dynamic Ads: Your Complete Guide
Facebook is an...
Google Now Shows ‘Ranking Factors Box’ in SERPs to Explain Results
Want to find out why your competitor’s page is No. 1 in Google organic SERPs? Well, now you can! (To the extent that Google is willing to tell you, anyway.)
That’s because...
3 Reasons Why Your Marketing Needs Unbounce’s New Smart Builder
Whoever said, “life is a journey, not a destination,” clearly wasn’t a time-strapped marketer trying to dig themselves out from under a mountain of tasks by the end of the day. (The...
What Is a Slug? URL Slugs and Why They Matter for SEO
What is a URL slug? A URL slug is the part of the URL after the last backslash. For example, the article you’re reading now has a URL that looks like...
What TikTok’s New Multi-Session Measurement Capability Means for Advertisers
Published: July 20, 2021Author: Jessica Guedes As one of the newest players in the social media field, TikTok ramped up its advertising solutions in 2019-2020. Many advertisers took a chance and...
A Guide to Google My Business Services and Google My Business Products
“What are these GMB Products and GMB Services that you speak of?”
In a nutshell, GMB Products and GMB Services give businesses the opportunity to showcase their products and services to potential...
Austria Joins The Google News Showcase
Google News Showcase launched in late 2020 and gives publishers who sign up for the licensing program a new way to share their editorial voice and expertise.And the best part?The program...
NEW Optimized Targeting in Google Ads: What You Need to Know
Relying on search keywords to bring in all your paid traffic just doesn't cut it anymore. Luckily, Google is making advancements in audience targeting in light of the future changes to third-party cookie data.The...
