Google News Showcase launched in late 2020 and gives publishers who sign up for the licensing program a new way to share their editorial voice and expertise.
And the best part?
The program is a way for publishers to be paid for their digital content.
In an announcement about the launch of the new program made on the 25th June 2020, Brad Bender, VP, Product Management at Google, News, wrote:
“This program will help participating publishers monetize their content through an enhanced storytelling experience that lets people go deeper into more complex stories, stay informed and be exposed to a world of different issues and interests.”
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When the Google News Showcase was launched, publishers within Brazil, Germany, and Australia had signed up.
Now, the list also includes publications from India, Canada, Italy, France, Czechia, the U.K., Japan, Argentina, and more.
Additionally, of those already signed up, over 90% represent community, regional or local news organizations.
What Do Austrian Publications Think About Joining The Google News Showcase?
Austria is the latest in a long line of countries signing up and publishing their content within the Google News Showcase.
Gino Cuturi, who is the Managing Director of a leading regional newspaper in Upper Austria, has spoken about their aim: