As you know, the Google Page Experience Update is now not scheduled to begin rolling out until mid-June and then take several weeks to roll out. We also know that this won’t be a massive update, according to Google. But still, every SEO company is pitching core web vitals services. An SEO poll shows that 60% of SEOs have already done work to improve core web vital scores for clients.
The poll was from Marie Haynes and by the time I wrote this, there were 800 results or so and the poll was still open. But since I am offline when this story goes live, I will use the data (800 is a lot of responses) as I see them now. The question was “Have you worked at all on improving your Core Web Vitals yet?”
- 61% said yes
- 29% said no
- 10% said other/see results
Here is the Twitter poll so you can see the final results before even I do, I hope it embed properly, if not, click through to the Twitter poll:
Have you worked at all on improving your Core Web Vitals yet?
— Marie Haynes (@Marie_Haynes) May 14, 2021
Now, I made a few tweaks to my corporate site around CLS because it was a super easy change and it always bothered me how a specific element jumped on the page anyway. But I personally only spent a few hours on core web vitals, total.
I am not surprised to see 60% as the number here, I thought maybe it would be more. Why? Because this is something Google is telling people to work on, despite also saying it won’t be a big deal, likely just a tie breaker, but it is something…