Have questions about PPC Advertising? [Expand for Free tutorials and resources]
In this episode of Hawk Talks, Dan Pratt and Todd Saunders sit down and tackle 6 of the most common PPC questions they get from clients almost every day. So sit back and relax while they address everything from getting starting in Adwords to quick and easy ways to improve your campaign performance. Did we miss a question? Be sure to let us know in the comments!

Blog Post: 8 Most Common PPC Questions Answered by 50 Industry Experts
Time Stamps

What is the hardest thing about starting on Google Adwords?
0:26 – 1:20

How much should I spend on AdWords?
1:20 – 2:59

How do you measure success on Google AdWords?
2:59 – 4:55

When Should I Advertise on Google vs. Facebook?
4:55 – 6:41

Should I bid on my brand name?
6:41 – 9:29

What can I do in 5 minutes to improve my ad performance on Google Adwords?
9:29 – 11:03

Further resources for this episode:
Search Campaign Match Types: https://blog.tryadhawk.com/google-adwords/game-set-match-types-the-lowdown-on-adwords-keyword-matching-options/
Google Conversion Tracking: https://blog.tryadhawk.com/google-adwords/adwords-conversion-tracking/
Setting Up Your First Search Campaign: https://blog.tryadhawk.com/google-adwords/tutorial-tuesday-how-to-set-up-a-basic-search-campaign/
Facebook Advertising: https://blog.tryadhawk.com/marketing-tips/boost-facebook-ads/
How to Find Your Search Terms Report: https://blog.tryadhawk.com/google-adwords/tutorial-tuesday-how-to-access-your-adwords-search-terms-report/
Bid Adjustments: https://blog.tryadhawk.com/google-adwords/tutorial-tuesday-how-to-set-up-an-ad-schedule-bid-adjustment/
How To Add Negative Keywords: https://blog.tryadhawk.com/google-adwords/negative-keywords-adwords/

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On this channel, you will find how-to videos and easy to follow walkthroughs on how to set up your digital advertising campaigns. Always feel free to reach out to us as info@tryadhawk.com We love hearing about your digital advertising stories and ways we can help!