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Flowchart showing how Google builds its search index

What Is Googlebot & How Does It Work?

Googlebot is the web crawler used by Google to gather the information needed and build a searchable index of the web. Googlebot has mobile and desktop crawlers, as well as specialized...
Google confirmed serving issue with Google Search results

Google confirmed serving issue with Google Search results

Google said “there’s an ongoing issue with our serving system in Google Search that’s affecting a small number of sites,” on Twitter this morning. Google said the company is working...
Cannibalization - Moz

Cannibalization – Moz

The author's views are entirely his or her own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz.In today's episode of Whiteboard Friday, Tom Capper...
Sporting Goods, Furniture, DYI -- Patty Johnson // Searchmetrics

Sporting Goods, Furniture, DYI — Patty Johnson // Searchmetrics

 GUESTS & RESOURCES Episode Overview: Welcome to eCommerce SEO week of the Voices of Search Podcast with Patty Johnson, senior content marketing manager at Searchmetrics. Patty and Ben review key takeaways...

Key Learnings from LocalU Advanced, August 2021

 I’ll let you into a little secret. If you’re super-duper into local SEO, and you’re not already attending LocalU Advanced you’re missing a trick. This is where the top minds and actual...