Building a remarketing list for Google Adwords is now much easier with the Google Analytics Tracking Tag. In this video we take a look at how you can easily build Remarketing Lists with the help of Custom Segments.

Use your Remarketing Audiences in AdWords
https://support.google.com/analytics/answer/2611291?hl=en

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Google Analytics Advanced Segments explained | Measureschool

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6 COMMENTS

  1. Hi Julian. Thanks for the video. I have a question about google analytics and adwords. After connecting those two tools you can create audiences and goals either in analytics or adwords. Is there a difference or benefits to choose which service to use? Thanks in advance

  2. 2:10 "But please be aware that you need to adjust your privacy policy to reflect that change and make people aware of this data also being share to google adwords…" Hi, I did not understand how I make sure that I follow the privacy policy in my google accounts. Would you please enlighten me?

  3. Hi Measureschool, thank you for your instruction, I have a little bit confuse about the audience size, it displays as 0, as well as the search audience size. What does these criteria mean? I'm a fresh user on google analytics

  4. do the new lists take into consideration your past traffic or will they start accruing users from the day they are created? If you build an audience from existing goals that you have set up already, will the audience list start from 0 as well? thanks for your informative videos they are superb

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