Online Training | Video Tutorials


– Beware of buying links
– Submitting a website to the search engines
– Do not use automated website submission services
– Google sitelinks (extended links) feature
– Open directory project (DMOZ)
– Xml site map generators
– Links are the web’s currency
– Counting links to your site
– Provide html code to make it easy for others to link on your website
– Link baiting – quality content attracts links
– Do not use automated link building schemes
– Free e-books
– Investigate competitor links
– Link exchanges
– Take care when considering free link pages
– Add Google +1 and Facebook like buttons on your website
– Maximise the benefit of your local Google places page
– Understanding nofollow
– Get listed locally
– Why use ‘paid directories’?
– Paid yahoo directory submissions
– Paid listing
– ‘Best of the web’ paid directory listing
– Using Google alert as a link tool
– Open website explorer
– Majestic SEO
– Quality links from .gov or .edu (harder to get)
– Article submission sites
– Presentation submission sites – slide serve
– Presentation submission sites – slideshare
– Other presentation sharing websites
– Links from YouTube
– Other video submission sites
– Business associations
– Local business meeting groups
– Take part in forum discussions
– Setup your own forum
– Post comments to other peoples blogs
– Get links from eBay
– Coupon and discount sites
– Automatically tagging copy and paste with a hyperlink to your website
– If websites mention your company product or service ask for a link
– Submit photographs to photo sharing sites
– Use Google alerts to find new link opportunities
– Ask for links
– Downloadable tutorials, fact sheets or reports
– Make it easy for visitors to add a link back to you
– ‘Question and answer’ websites
– Become an expert source for newspapers, local radio and television stations
– Join local industry associations and groups
– Exploit 404 errors on competitor websites
– Offer educational discounts
– Linking from top research or top reference sites
– Guest blogging
– Sponsor educational events
– Charitable donations
– Podcast directories
– Green directories
– Create your own affiliate program
– Use ‘tell a friend’ buttons
– Use ‘share this’ buttons.
– Creating your social media profile across social media sites
– Link check related, but non-competitive websites and offer to fix broken links
– Offer your services as a guest speaker to local colleges & universities
– Reciprocal links with similar companies in other regions or other countries
– Consider buying established websites related to your market
– Translate your website or blog into different languages
– Purchase adverts on websites with content related to your website
– Ask for a mention in a newsletter operated by a similar, but non-competing website
– Do not link to bad neighbourhoods
– How to identify bad sites (so called ‘bad neighbourhoods’)
– Press releases
– Printed advertising — advertise the URL

For details of our complete SEO tutorials (available world-wide) see:

Online Training | Video Tutorials

For details of our Search Engine Optimization seminars in Joondalup, Perth, Australia please visit:

SEO Perth | Search Engine Optimisation Training Company

Cheltenham Group Pty, Ltd.



  1. Link building and Google have a special relationship that's why it will always be an effective tool in increasing your site's value. However, we need to be more careful on how and where we get our links. Quality will always be a priority but we can never deny that the quantity also plays an important role.

  2. David, Thank you for this great video. The content is awesome. i cannot ask for more. I will surely refer all your videos to my friends and colleagues so they can also learn from you. SEO has never been this easy since I stumbled on your channel. Thanks, man! Keep it up. Keep us posted please.