How to Improve Google Adwords Quality Score https://youtu.be/UCIJhCHtw5A explains the components of the Adwords Quality Score. Ad Relevance Landing Page Experience Expected Click through Rate is explained.

Google Adwords Quality Score is a diagnostic tool which allows you to improve your Google Adwords campaigns. To provide a great experience for both users and advertisers, Google measures variety of factors including the quality of your ads. The quality of your ads is part of Ad Rank calculation, so the better your ads are means that the more affective and competitive your ads will be in the Google AdWords auction system. To learn more about the Quality Score visit:
https://support.google.com/adwords/answer/6167123
https://support.google.com/adwords/answer/2454010
https://support.google.com/adwords/answer/6167132#4

This video lesson is part of Google Adwords Training tutorials by #RankYa

Step by Step tutorial for creating Google Adwords Campaign can be found here:

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