Your Business Needs More Negative Reviews. Here’s Why

Do you work hard to earn great reviews for your business? If so, you’re not alone. Most businesses strive to get as many five-star reviews as possible. And it’s not hard to...

Stop Targeting Keywords and Start Targeting Customers

For years we’ve all been taught that the first step to creating content that ranks is to target keywords. For years, the ability to rank high in SERPs seemed to rely heavily...

SEO Isn’t the Only Way to Drive Traffic. Here Are 6 Alternative Strategies.

As marketers, we invest a lot of our time and energy into SEO. Considering that Google receives over 66,000 searches every second, we’d be stupid not to. But when it...

Is “Near Me” SEO Moving Farther Away?

Local SEO Twitter was slightly a flutter yesterday after my bud John Mueller apparently mentioned you should avoid placing “Near Me” in titles if you want to rank for “Near Me”...

What is an SSL Certificate and How It Can Help Your Website

You might be wondering: “Why is my website showing up as an unsecured site in Google Chrome?” The answer is because you don’t have an SSL certificate that converts your pages into...

Why Live Video Is Your Next Big Win (and How to Start Dominating Today)

Live video commands the attention of the business world. Projections show that live streaming will be worth a staggering $70.05 billion by 2021. Unlike ever before, people have a means of...

7 Reasons Why Nobody is Reading Your Content and How to Grab Their Attention

Content, content, content. It seems like content is the only thing anyone can talk about these days. You’ve probably read post after post about how “content is king” at least a...

Google Duplex

5 Most Important Factors for Success in E-commerce (Make Sure You Hit These)

E-commerce seems to be eating up the retail world right now. We’re seeing longtime brick-and-mortar retail brands closing or going bankrupt that we never would have expected to see disappear ten years...
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