More For Your Clients, More For You: The Best Way to Give Your Agency...

  The agency life ain’t easy. There’s constant competition to acquire new clients and new agencies are poppin’ up every...

8 Incredible App Landing Pages (and How You Can Create Your Own)

Have you looked at your iPhone’s App Store lately? How about Google Play? I’ve seen landfills with better curation. With more...

How to find a PPC management solution for your business

For some businesses, there is only a small team, or even one individual, in charge of all the pay-per-click, or PPC advertising. And that one person, or team, may have other...

Sloppy PPC Landing Pages Hurt Your Ad Spend. Here’s How To Fix ‘Em.

Median conversion rates hover between 3-6%, according to the Conversion Benchmark Report. But the best? Anywhere between 12-27%. That’s two...

Semantic search for Google Ads: What it is and why it matters

Semantic search is the future of advertising on Google. In fact, Google continues to change its algorithm in line with how we are searching and how it understands search user intent. In...

Marketing automation for search: Five time-saving strategies

There are many resources out there for digital marketers to help speed up recurring tasks, leaving more time to focus on more strategic initiatives to help grow and expand accounts. A...

Marketing automation for SEO: Five time-saving strategies

There are many resources out there for digital marketers to help speed up recurring tasks, leaving more time to focus on more strategic initiatives to help grow and expand accounts. A...

Facebook dynamic ads: A beginner’s guide

Facebook constantly expands its advertising offerings by introducing new features to accommodate advertisers in their effort to make the most out of their platform. Whether it is creating ads that tell the...

Drive customer retention with Google Dynamic Remarketing

With all this gushing about PPC and Google Remarketing campaigns, I strongly feel the need to let you know that I am not to be romanticized or this isn’t a sponsored...

Why SKAGs Are No Longer a PPC Best Practice (and How to Respond)

The worst-kept secret, once upon a time Step into my time machine, and let us take a journey. It’s 2015. You’re...
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