What Do Conversions, Your Homepage and Vodka Martinis Have in Common?

We’ve all been there: you’re sitting in yet another kickoff meeting, tasked with the impossible: find a way to...

Conversions Are for Closers: Using Conversion-Centered Design Principles to Inspire More Clicks

The campaign conversion path is often a long and windy trail that consists of your prospect having objections and...

Design and UX Trends to Boost Conversions in 2017 [INFOGRAPHIC]

As more of our interactions — both business and personal — migrate online, intuitive design and user experience have...

The 17 Best Digital Marketing Conferences of 2017

Does the word conference bring up memories of suited professionals droning on about… well, you can’t quite remember what?...

16 Overlay Examples Critiqued for Conversion

When it comes to overlays, everyone’s a critic — especially your prospects. Image via Shutterstock. These days, cyberspace is about...
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